“We decided to hire Carly and it was hands-down, the best decision of our wedding. We had access to content that night & hundreds of photos and videos the next day. Her content truly was the highlight of our wedding. If we wouldn’t have hired her, we wouldn’t have had any content or memories for months. Carly and her team are the nicest people. They were so pleasant and blended right in. I couldn’t ask for a nicer group of people to be with on our day.”
Meet the Founder
Carly Panferova is the Founder, Lead Content Creator, and Creative Director of Social by Carly, a premier wedding content creation team serving New England, South Carolina, and destination. With over a decade of experience in digital marketing—including leading influencer and brand marketing initiatives for Fortune 500 companies—Carly has built a reputation for combining creative storytelling with exceptional client service.
​
Recognizing the need for a more professional, elevated approach to wedding content creation, Carly founded Social by Carly with one goal: to give couples an experience they can trust as much as the memories they're preserving.
​
For Carly, this has never been just about creating beautiful content—it's about serving people during one of the most meaningful days of their lives. Whether she's personally behind the camera or leading her team behind the scenes, every Social by Carly couple has Carly's full commitment, guidance, and support from inquiry to final delivery.
